Free Thinkers was a printed magazine created for Lifetime Collective — part brand statement, part celebration of its creative community.

Featuring international talents like Roberta Bayley, Raymond Pettibon, Glen E. Friedman, Jeff Ament, Rick McCrank, Warpaint, Salamon Agah, Jamie Lynn, Chances With Wolves, Tommy Guerrero, John Copeland, Bass Drum of Death, Michael Jager, Cory Adams, Thee Oh Sees, Ryan Rhodes, and Land, the publication embodied the brand’s collaborative spirit.

Each issue explored the intersection of style, culture, and creativity — showcasing both the work of these artists and the apparel that defined Lifetime Collective.

Year
2010 - 2015

Client
Lifetime Collective

Role
Creative Direction, Art Direction & Graphic Design